Soil is more than just the foundation for growing strawberries—it’s where sustainability begins. In California, strawberry farmers understand that healthy soil is key to growing vibrant, flavorful fruit while protecting our natural resources. By investing in soil health, they’re not only nurturing their crops but also safeguarding water, enriching ecosystems, and building a greener future for us all.
Leading with Science, Growing with Integrity
California strawberry farming is held to some of the highest agricultural standards in the world. To meet these rigorous expectations—and deliver berries that are as safe as they are delicious—farmers lean on cutting-edge science and forward-thinking techniques.
For decades, the industry has invested heavily in research that supports both environmental stewardship and sustainable farming. By prioritizing innovation, growers have significantly reduced chemical use, improved farming practices, and lessened their environmental footprint. Much of this progress is made possible through powerful partnerships with institutions like the Cal Poly Strawberry Center and the University of California, Davis—collaborations that continue to shape the future of responsible farming.
Investing in the Next Generation of Agricultural Leaders
Since 2013, the California Strawberry Commission has partnered with the Cal Poly Strawberry Center to do more than advance research—it’s cultivating the next generation of agricultural leaders. Together, they’re building a future-focused workforce, driven by innovation and rooted in sustainability.
Through this dynamic partnership, the Commission has secured critical grants that fuel workforce development programs, equipping students with the knowledge and tools to tackle real-world challenges that growers see in the fields every day. The Strawberry Center isn’t just a hub for cutting-edge research—it’s a hands-on training ground. More than 110 students have gained meaningful, industry-specific experience, with 40 earning paid internships that prepare them for careers across farms, labs, and agribusinesses.
These future problem solvers are taking what they’ve learned and making an impact—on the land, in their communities, and across the agricultural industry.
Innovation in Action: Advancing Sustainability in Every Field
California strawberry farmers are constantly looking ahead—investing in research and embracing innovation to grow more sustainably, efficiently, and responsibly. At the forefront of this effort is the Cal Poly Strawberry Center, where groundbreaking projects are reshaping the future of farming.
Here’s a glimpse at some of the exciting research underway:
- Non-Chemical Pest Management
Researchers are exploring the power of UV-C light—an eco-friendly method that shows promise in reducing powdery mildew when applied during nighttime hours. - Smarter Farm Automation
Tools like the Lygus Bug Vacuum, Hoop House Arch Remover, Laser and Mechanical Runner Cutters, and Heated Hole Puncher are transforming strawberry farming, boosting efficiency while enhancing worker safety. - Soilborne Pathogen Control
By studying soil conditions like salinity and moisture, scientists are developing sustainable strategies to suppress harmful pathogens and create disease-resistant strawberry varieties. - Disease Prevention
Ongoing research is targeting threats like Fusarium wilt race 2 and Macrophomina—helping farmers protect crops and maintain healthy, productive fields.
Rooted in Science, Growing a Greener Future
This commitment to research isn’t just about producing delicious strawberries—it’s about doing it in a way that protects the planet, supports farmworkers, and sustains local communities.
With every innovation, California’s strawberry industry is proving that sustainability starts from the ground up—one berry, one breakthrough at a time.
